About


Collective action is the pursuit of a common goal by more than one person or entity. Collective Action Strategies, LLC, is a consulting firm dedicated to supporting innovative leaders to create thriving companies and  communities by engaging individuals, businesses and systems.  Communities thrive when individuals have dignity, purpose and self worth, businesses have happy, healthy employees and the systems that support them are high quality, equitable and efficient.

Companies and systems are made up of people who are leaders, executives and entrepreneurs. At Collective Action Strategies, we work with you using our unique Success in Work and Life Method™ to get results and change lives.

About the Success in Work and Life Method™ (SWLM™):

The business and social impact environments are changing, and leaders must adapt in order to be successful. Focusing on the well-being of people and the planet used to be on the margins, and now it is being more embraced in the mainstream. The Business Roundtable has redefined the purpose of a corporation, signed by 181 CEOs who commit to lead their companies for the benefit of all stakeholders – customers, employees, suppliers, communities and shareholders. At the same time, we know from research that leaders are at their best when they are thriving personally, which includes lower stress, more energy, better relationships and a general feeling of optimism and happiness. The SWLM™ combines strategies for success in our professional and personal lives in order to support leaders to thrive in both.

Statement from Business Roundtable in 2019 on the Purpose of a Corporation: Americans deserve an economy that allows each person to succeed through hard work and creativity and to lead a life of meaning and dignity. We believe the free-market system is the best means of generating good jobs, a strong and sustainable economy, innovation, a healthy environment and economic opportunity for all.

President/CEO Giovanna Rossi Pressley, MSc.:

  • President, Collective Action Strategies LLC
  • Founder, Family Friendly New Mexico and the Family Friendly Business Award™
  • Producer and Host, The Well Woman Show, NPR One and KUNM 89.9fm
  • Founder, Well Woman Life™ and Well Woman Drinks
  • Creator of the Success in Work and Life Method™

Giovanna received her masters degree in Public Policy and Public Administration from the London School of Economics, and her bachelors degree from the University of New Mexico in Latin American Studies and Spanish. Formerly the women’s health policy advisor for the state of New Mexico, Giovanna has been working on public health and social justice policy issues for over two decades. Giovanna is a leadership and results strategist and President of Collective Action Strategies, LLC with 20+ years working with entrepreneurs, government and non-profits to improve the lives of women and families. She is the Founder of Well Woman Life™, the Family Friendly Business Award™ and host of The Well Woman Show on NPR One and iTunes.

What people are saying…

I love hearing you on the radio, you have an intelligent, distinctive voice, and I’m always impressed by your insights.

-Mary Holyoke, Trifecta+ Entertainment

The National Women’s Law Center has enjoyed working with Giovanna for quite a few years. Her work is high quality and she always delivers. Giovanna’s knowledge of state and federal processes, including a focus on health and policy, will position her as a valuable asset to any project team. 

-Judy Waxman, Vice President, Health & Reproductive Rights
National Women’s Law Center

Giovanna Rossi is a knowledgeable and highly skilled professional. She conscientiously approaches her work to ensure a quality process and product…Perhaps the most reassuring characteristic of working with Ms. Rossi is her reliability and commitment to integrity of process. She assumes her responsibilities with commitment to perform at the highest level. She does not disappoint with her products and in the way she manages the deliverables. She works well with diverse partners and communities. I will always consider her as a valuable resources when it comes to assessment, policy development, and evaluation.

-Tres Hunter Schnell, MSW, Director
Office of Policy and Accountability, NM Department of Health

I was fortunate to be in attendance at your presentation on Results Based Accountability (RBA) for the Community Health Workers Association conference. I thought your presentation was excellent.

Claudia Macias, NM Department of Health, Office of Community Health Workers, Southern Liaison

Read more testimonials here.